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About Me

I AM CHIMSA...

A Result-Driven Digital Marketer

Well, my full name is Lydia Chimsa Baba, but I sign all my works with my traditional middle name, Chimsa. You'll often see it prominently featured in my digital artworks, as it’s a key part of my creative identity.

Professionally, I’m a DIGITAL MARKETER. So, if you stumbled across my portfolio while casually surfing the web or searching with those “magic” keywords, then I’ve done my job right! Marketing is a fast-paced world, and I thrive in it by staying ahead of the curve, and staying up-to-date with trends. Over the years, I have and continue to craft tailored strategies and online marketing solutions to meet unique business needs.

 

If you missed it, you can checking out my Digital Marketing and Art Portfolio to see how I can help bring your brand to life. While you are here, feel free to explore some insights and stories on my blog.

 

Still can't find what you are looking for? Don’t hesitate to get in touch with any questions by clicking the button below.

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A Bit More About Me

​My journey into the digital marketing world began as a Content Writer for CyprusUni.com, where I worked with a team to create researched articles, press releases, and web content. One of our projects, Wealthbankers Job Arena, boosted site traffic by 15% in just six months. This experience sparked my passion for digital marketing and inspired me to pursue a Master’s in Digital Marketing, which opened doors to further opportunities in the industry.

At The Khana Group, as Communications and Partnership Assistant, I drove a 30% increase in social media engagement in just five months. My role at Papyrus UK allowed me to contribute to fundraising campaigns and design 30% of the social media content using Adobe Suite tools. At Busara Africa, I designed an eBook that boosted consultancy bookings by 40% in three months.

These experiences have shaped my ability to execute impactful marketing strategies and create visually engaging content. With proficiency in Adobe Illustrator, Photoshop, and InDesign, I’m always looking to combine my love for storytelling, creativity, and strategy. I am also proficient in applications like Capcut, Filmora, Figma and the now discontinued UX application, Invision.

Fun Facts

When I’m not crafting marketing strategies or designing eye-catching visuals, you can find me:

  • Drawing (yes, I do most of my illustrations on my phone with a mobile drawing app!)

  • Strolling through the park or the woods, soaking up the beauty of nature

  • Making jewellery or exploring fun DIYs

  • Swimming

  • Or simply soaking in the colour orange, my absolute favourite!

I’m passionate about blending creativity with strategy and would love to help you bring your vision to life. Let’s connect!

chimsa creates paper logo rip_edited_edi
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